Thursday, 15 December 2011
Wednesday, 14 December 2011
K: Audience Research Evaluation
For my part in the audience research I conducted 2 personal focus groups, testing the final product, also testing the rough cut at an earlier stage. I concluded our results on the sucesses of our research and its validity awell as testing the print work on a large audience and drawing conclusions from teacher comments and peer feedback creating a slideshow and uploading it on 'slideboom'.
Tuesday, 13 December 2011
K: Audience Research update
Today I finished the audience research question 3 of our evaluation, I added in Beckis results, completed the powerpoint presentation setting appropriate backgrounds and adding text then uploaded it onto 'slideboom' a web 2.0.
Monday, 12 December 2011
B: Audience research results
Here are the results from my focus group presented on a PowerPoint uploaded by slide boom. The results overall are very positive and i think that both our printwork and video are effective in terms of continuity, being conventional and understandable.
My focus group were all male and the over all response was that the video was of a very high quality and very effective.
Things in which people would change are...
- Make the girl shots slower to connote her being dead.
- Show more shots of the boy.
The average overall rating of the video was 9/10 which is a very good result.
As for print work again the overall response was very positive all members of the focus group felt that brand continuity was created throughout the tour poster, digipak and video.
Things in which people would change are...
- Create a leaflet for the digipak.
The average overall rating for our printwork was 10/10
Here are the results...
My focus group were all male and the over all response was that the video was of a very high quality and very effective.
Things in which people would change are...
- Make the girl shots slower to connote her being dead.
- Show more shots of the boy.
The average overall rating of the video was 9/10 which is a very good result.
As for print work again the overall response was very positive all members of the focus group felt that brand continuity was created throughout the tour poster, digipak and video.
Things in which people would change are...
- Create a leaflet for the digipak.
The average overall rating for our printwork was 10/10
Here are the results...
B: Focus group questions
For my part of the audience research i have created a set of question prompts to aid my focus group. The focus group will consist of 6 people from a variety of ages but all male. This will create a comparison between mine and Kitty and Lilli's audience research giving us a wider variety of results and a better overview of audience responses to our video.
Here are the questions for the focus group.
Here are the questions for the focus group.
Subscribe to:
Posts (Atom)